The Do Not Track standard is now live in every major OEM browser. Consumers who are interested can check a box marked ‘Tell Web sites not to track me’ and the browser will add a ‘header’ (a message) to every request the user makes in the browser, indicating to the Web server that […]
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Why the proposed Do Not Track standard is going to fail – it’s all about Trust
As the saying goes “A civilized society cannot function without trust”, ergo it’s also appropriate to extend that premise to the Internet – “A civilized Internet based society cannot function without trust”. So how do we define trust? There’s a great definition to be found on the Web – link – in short: “Trust is […]
iOS 6 and DNT
Interesting – Apple quietly snuck in Do Not Track inside iOS 6. Here’s how you turn it on. Go to Settings > Safari and then enable Private Browsing. There’s NO indication that DNT is turned on until you check the headers coming from the browser. To do this we set up an echo page that […]
The Future of Social Media Marketing?
The following article was written by Emily R. Coleman, President of Competitive Advantage Marketing, Inc. When I first read it I absolutely knew that Emily had hit the proverbial nail on the head, and with her permission we’re now adding it to our blog. A friend recently sent me Evan Bailyn’s Outsmarting Social Media with the instructions to […]
Why Privacy cannot be a Web Service
There’s a tendency when you have a hammer to think that everything looks like a nail. There’s plenty of “nails” out there to hammer with your web service, however Privacy isn’t one of them. Why not? In a nutshell – Because I want to be in control of the collection, flow and use of my […]